Have you ever noticed that a simple change of color can transform your face? The colors you wear are not just a matter of trend. They influence how others perceive you, the radiance of your complexion, your mood, and even your professional image.

Choosing the right colors based on your colorimetry can naturally brighten your face… while the wrong shades can make you look tired.

To identify the colors that truly enhance you, it is essential to understand colorimetry, divided into three skin undertones: warm, cool, and neutral. Each person has an undertone belonging to one of these categories:

Warm undertones

People with a warm undertone often have golden or yellow nuances in their skin. Wrist veins generally appear greenish, and natural hair tends towards golden, red, or warm brown tones.

The most flattering colors for you are: terracotta, olive green, mustard, coral, cream, and gold. These rich and luminous shades warm the face and enhance the natural radiance of golden complexions.

Cool undertones

If your skin has a cool undertone, it reflects pinkish, bluish, or reddish nuances. Wrist veins generally appear blue, and natural hair is often ash, cool blonde, or dark brown.

Your ideal colors include: cobalt blue, emerald green, fuchsia, cherry red, cool gray, and silver. These deep and vibrant shades highlight the radiance of pinkish complexions and add a sophisticated touch.

Neutral undertones

If you have a neutral undertone, your skin doesn't lean distinctly towards pink (cool) or golden (warm). It lies in between, offering you great stylistic freedom.

In your case, the key element is not only the color temperature but also its intensity and saturation. You can wear both warm and cool shades, provided they respect your natural harmony.

 

It's not just the color that matters, but also your natural contrast. The greater the difference between your hair and skin, the higher your contrast. In this case, bright, clear, and intense colors will enhance you. Conversely, if your contrast is soft, opt for more subtle, powdery, and harmonious shades.

Understanding your contrast helps you choose not only the right colors but also the right intensity.

-

At Marigold, we design clothes created to adapt to every skin tone and enhance every personality.

If you have a warm complexion, rich and luminous shades will particularly enhance you. The Clémence dress in red adds warmth to the face, while the Cora pants in flamingo pink naturally illuminate golden undertones.


If your complexion is cool, opt for deep and vibrant shades. The Norah short-sleeve shirt in blue block print and the Joe short-sleeve top in blue seashell print highlight the radiance of pinkish and ash complexions.

 

If you have a neutral complexion, you are lucky to be able to play with more contrasts. The black Coralie overalls offer timeless elegance, while the Magnolia & Chester set in Santorini print provides a perfect balance between softness and character.

 

The most important thing is to choose pieces in which you feel aligned and confident, because the most beautiful color you can wear is always the one that makes you shine.

 

February 25, 2026 — Marilyne Baril